For businesses and retailers, the packaging is a representation of your business. Branded packaging is an ideal marketing strategy. Your business needs to be easily recognizable with a look that your customers enjoy. Packaging is a direct way of communicating with your clients without ever meeting them.
Hence, the pressure of getting it exactly right is always present. Poly mailers are a common choice, but rather than shipping products with a plain one, customizing them can help you achieve a lot more than just marketing.
Protecting Shipments
Whether your product is being shipped to another city or state, finding the right poly bag mailer is essential to ensure that it reaches the customer undamaged. If poly bags are made using cheap plastic, they will tear while being transferred from one warehouse to shipping trucks.
They are less likely to prevail under rough handling treatment. You don’t want your customers to receive their products in low-quality packaging. You can solve this issue by choosing a cardboard box, but that is an unnecessary expense. Instead, invest in bubble wrap and poly solid bag mailers to keep your products unharmed. This will create a perfect balance between achieving your goal within a budget.
Eco-Friendly Options
Poly mailers are built out of durable yet lightweight plastic. Plastic packaging is generally frowned upon since it is a hazard to the environment and takes years to break down. The good news is that there are many recyclable poly mailers available. You can order from any company to create customized recyclable and biodegradable mailers. The eco-friendly mailers are built out of corn-based PLA bioplastic, certified by regulatory authorities as biodegradable. Hence, it remains an economical yet conscious choice to make. By placing a recycle logo on the bag, you can also let your customers know about your eco-conscious packaging efforts.
Marketing Bonus
This marketing opportunity is easy to notice. With custom poly bag mailers, you can attract first-time buyers and communicate brand goals. Assorted colors, patterns, and designs are available for the brand to choose from. Select one or get a customized design that represents your company accurately. If you are a luxury or casual brand, your packaging should signify that. You can share brand goals or a one-line statement of what your brand stands for that will resonate with the client and create loyalty. Moreover, with the brand logo on the packaging, anyone who can see it will be introduced to your company, expanding your customer pool.
Reusable
Customers use poly bag mailers for assorted reasons after purchasing a product. With the bag being visible to the users all the time, it will serve as a brand reminder. Plus, this is a wonderful way to take care of the environment. It is also visible to visitors in the home, which will serve as an expansion of your customer pool. If your client has had an exceptional experience buying from your business, they will likely spread the word within their friends and family circle, further advertising your brand.
Conclusion
Businesses require a lot of time, energy, and effort to grow. But once you see the results, you’ll know your hard work paid off. Polybag mailers are an economical yet substantial investment that can boost your business value. It’s in your best interest to invest in packaging that reflects the ideals of your business. Showing your loyal customers that you appreciate their business and their time.
